Only launch on Day 21 if every item here passes.

✅ Step 1: Check sequences and variables

Confirm first message, follow-ups and merge fields are correct.

✅ Step 2: Check leads and schedule

About 3,000 clean leads queued. Schedule window set. Volume plan written.

✅ Step 3: Check site and body rules

Main site live. Outreach domains forward to it. No HTML, links or images in the campaign body.

Done today?

☐ Sequences and variables checked
☐ Leads and schedule ready
☐ Site and body rules checked

Next: Solve 5 friction points.

Resources

• Instantly
• My Outreach Sheet